Whether you are using your WordPress website for business or personal use, you will want to use the latest and greatest plugins to ensure your site runs optimally and give your visitors exactly what they are looking for. CMS plugins are designed to extend the functionality of the WordPress website. There are both free and paid plugins available, which you can download from WordPress.org or from the developers' websites as. ZIP files and upload them to your site. How to install a WordPress plugin? After successful installation, your plugin is ready to use. Now is the time to do some work on your WordPress site and give it a good update by downloading and installing the best of the following WordPress plugins.

Elementor: Build your WordPress website, code free

So much more than just a plugin, Elementor is one of the most popular website builders, and definitely the most popular WordPress website builder. If you have your set on a winning WordPress site but either can't or don't want to code, You're going to want to consider using Elementor Pros and Cons.

• Pros:

1. Elementor boasts powerful lead converting tools, such as popup and form builder, along with an intuitive WooCommerce site builder.

• Cons:

1. You can't build an online store with Elementor's free (and quite extensive) plan.

Jetpack: Protect Your Site, Increase Traffic, and Drive Visitors 

Jetpack is a powerful all-in-one plugin that empowers your website with features such as traffic generation, SEO services, security, backups, content creation, and community engagement. View your site statistics, automatically exchange new messages on social networks, protect your site from brute-force attacks, and more.

•  Pros:

1. The plugin is intuitive to use, even for newbies to WordPress. It's also great to have so many useful features in one plugin that you don't have to search and download a separate plugin for each particular feature.

•  Cons:

1. Depending on the features you have enabled, as well as other site factors (such as additional plugins you use, your hosting plan, and your theme), you may see an increase in load times when using Jetpack. 

Yoast SEO: find yourself in search engines

 If you really want to get serious about SEO so that you rank # 1 for all targeted searches on Google, Yoast is an SEO plugin that you must install on your site. With Yoast, you will know if your title is too long if you forgot to add keywords to your image alt tags if you need to work with meta descriptions and other details that are relevant to improving your site's search rankings.

• Pros:

1. You will love the preview, which shows exactly what the site will look like in Google search results, as well as detailed analysis with clear suggestions that will make your SEO even better.

• Cons:

1. There is no support unless you upgrade to the Premium version.

EasySendy: Best for email marketing data collection

EasySendy is a satisfactory option for marketers to create an email list and drive better results. You can create customized email templates and Build drag-and-drop editors. EasySendy will also provide A/B testing features to drive more profitable outcomes.

• Pros

1. It’s easy to build and personalize campaigns.
2. Easysendy has pre-designed email templates. You can insert HTML templates too.
3. It has transparent reporting that helps optimize future sends.
4. Easysendy integrates with hundreds of other helpful software platforms.

• Cons

1. It does not have a free-forever plan.
2. The plans quickly jump in price with the figure of connections.

MailChimp for WordPress: Build Your Mailing List 

MailChimp is one of the most popular mailing lists with management services for collecting email subscribers and managing email campaigns. If you have a business website, building a mailing list is essential for customer retention and acquisition. While there are some good mailing list management services out there, the MailChimp WordPress plugin is a must-have for user-friendly email forms that can be quickly and seamlessly added to your site. Forms connect directly to your MailChimp account, so anyone who enters their email details is added directly to your list in your account. Or you may check alternatives of Mailchimp that can help you to build an effective email campaign.

• Pros:

1. The registration form has customizable options to fit nicely with any theme, and there are a variety of registration form styles to choose from. It can be easily integrated with the WordPress comment form and other popular form plugins such as Contact Form 7. 

• Cons:

1. It gets the job done, but may not be the best choice if you want more control and customization of the external appearance and functionality of registration forms. 

Posts Table Pro: build beautiful tables

Out of the box, WordPress can be limited in terms of page design. Barn2 Plugins’ Posts Table Pro expands those capabilities, allowing you to create beautiful and functional tables to display your content, pages, categories, taxonomies, and more. The plugin automatically creates tables for WordPress posts, products, or custom post types. Users can search and sort table contents using sorting columns and handy filters. The tables are very flexible and easy to set up and customize.

Pros:

1. Quick setup and step-by-step table builder
2. 50+ table customization options
3. Easy sorting and filtering for a smooth user experience
4. Display posts, products, site pages, post or product categories, & custom taxonomies
5. Compatible with many other plugins and popular site builders
6. Quick support from real humans, plus extensive documentation
7. Full demo is available to try before you buy

Cons:

1. There is no free version available

WP Smush: compressing and optimizing images 

Images are an important part of a good quality web design. The size of them can have a significant impact on your site's load time, which is why you need WP Smush. This plugin automatically resizes, compresses, and optimizes your images when you upload them to your site, so you never have to worry about doing it manually. 

• Pros:

1. The automatic "smushing" option on its own help, but what's more important to know, you can select existing images in your library for bulk processing (up to 50 images at a time). 

• Cons:

1. Images larger than 1 MB will be skipped. To upload images up to 32 MB in size, you need to upgrade to WP Smush Pro. 

Akismet: Automatically Eliminate Spam 

Anyone who has ever created their own WordPress site knows that spambots will quickly find it and start sending automated spam comments. Akismet solves this problem by automatically filtering out spam, so you don't have to manually deal with it. 

• Pros:

1. It's nice to know that each comment has its own status history, which shows which of them were automatically spammed, which were cleared, and which were flagged as spam by the moderator. 

• Cons:

1. You must go through the registration process to get an API key for the plugin to work. 

Element Pack

WordPress is also famous for many page builder addons that helps you create quality websites in shortest times. Considering the quality of those tools, Element Pack Pro falls into the top 10 hand-picked addons for elementor. Get your hands on 286+ amazing unique features to tailor any website with high quality interface design and faster loading time. This is a WOW plugin recommended by hundreds of satisfied users.

Pros-

• Easy to master
• Free version & Premium version available
• All-in-one toolkit for WordPress
• Frequent updates available
• Has Lifetime packages

Cons-

• Free version has relatively less features
• Dependent on Elementor page builder plugin

WP Fastest Cache: Speed ​​Up Your Site 

WordPress theme quality and image size are two main site components that you can control to change the loading speed, but another quick and easy thing you can do is install a caching plugin like WP Fastest Cache to help with site speed. This plugin prides itself on being the simplest and fastest WordPress caching system. It refreshes the cache when a post or new page is posted and gives you the option to block certain posts or pages from being cached. 
Optimizing your site with a WordPress image optimization plugin is a smart move for enhancing performance. These plugins streamline image compression without sacrificing quality, ensuring swift loading times while preserving visual appeal. With automated resizing and compression features, they efficiently reduce file sizes, thereby improving overall page speed.

Taking optimization a step further, consider converting images to WebP format. WebP offers cutting-edge compression capabilities surpassing those of traditional JPEG and PNG formats. Its smaller file sizes facilitate faster loading, bolstering the user experience. By serving WebP images to browsers compatible with this format, you seamlessly deliver optimized content.

Implementing these strategies not only boosts performance but also aligns with contemporary web standards. Users increasingly prioritize fast-loading sites, and optimizing images through WordPress plugins and WebP conversion addresses this demand effectively. With improved loading times and retained visual quality, your site stands poised to deliver an exceptional user experience, fostering engagement and satisfaction.

The WordPress image optimization feature available in the premium version of WP Fastest Cache will contribute to the faster opening of your site by optimizing your images.

• Pros:

1. The plugin lives up to its name, proving that it speeds up website loading better than other popular caching plugins like W3 Total Cache and WP Super Cache. 

• Cons:

1. While it claims to be the simplest caching plugin, WordPress users who don't understand how caching works may not necessarily be able to tweak all the options in the best possible way. 

Conclusion 

Today, in the era of the Internet and having high competition in the market, everything matters for the website promotion, every tiny thing. And the page design is in the first place. We hope that the WordPress website design plugins that we have brought to you in this article will help you make your project more beautiful and better.